by Cathy Droz, Founder – HER Certified Popular for a Week After test driving so many cars over the years, you would think I would catch on. I’ve noticed that when my family asks “what are you driving this week,” it isn’t always about curiosity, new technology or my safety; but rather a way to […]
by Cathy Droz, Founder – HER Certified Check Out My Grille I test drive several Lexus vehicles every year, and I consider myself pretty lucky. I’ve seen some changes in 28 years; the most dramatic externally is the new front grille. This more aggressive look adds to the overall styling and with the performance vehicles […]
by Cathy Droz, Founder – HER Certified HONESTY- EXCELLENCE- RESPECT – LEXUS In today’s environment and across the various generations, a key to any successful enterprise is delivering on their philosophy and values, regarding their customers’ experience. The following information compares two diverse organizations, but with similar approaches to that experience. There is nothing like […]
by Cathy Droz, Founder – HER Certified HARRODS and LEXUS IS350: Sophistication Inside and Out While spending four days in London during a trip to the British Isles recently I was able to see many historic sights. Many of these famous sites share qualities with the beautiful and interesting cars I test drive. Harrods Department […]
by Cathy Droz Women Only… at the Racetrack Female automotive journalists have been complaining for years that when they go on a trip, to test the new models on a racetrack for an auto manufacturer, they hear their fellow male journalists sigh in disgust, as if they are being asked to take down the Christmas […]
By: Cathy Droz Super Hero Status… Have you noticed lately that we seem to be inundated with Superheroes? They seem to come from every angle including comics, movies, television and have you ever been to Comic-Con? They generate millions of dollars for movie producers, toy makers and event planners. More importantly, they give each generation […]
Spring Break – Lexus Gone Wild Did you know that the Lexus RX 350 crossover is one of the best-selling Lexus models in the United States? Americans purchased more than 100,000 Lexus RX 350s last year with most of those purchased by women. The Lexus RX 350 is in my opinion one of the most […]
Football Fantasy – Lexus Reality 2014 Lexus GS450h 4DR Sedan By: Melanie Droz Shawcroft – High Heels Certified With the holidays upon us, the cooler weather and the year coming to a close…what is the one thing that comes to mind? For this tomboy, the answer is FOOTBALL! As the commissioner of my ladies’ fantasy […]
YOU CAN SAVE THE PLANET 2015 Lexus ES 300h By: Melanie Droz Shawcroft In the spirit of giving, my employer has partnered with St. Mary’s Food Bank Alliance to raise food for those in need this holiday season. To encourage participation, a friendly competition was established. As a serious competitor myself, I would be driving […]
Paul McCartney or a 467 Horsepower Lexus ? 2015 Lexus RC 350 – RC 350 Sport – RC F Have you ever tried to look away from a stunning-looking man, woman, couple or child, but you just couldn’t keep your eyes off of them? It seemed like my trip to New Orleans had that effect […]